Making a video is pointless if you can’t get the attention of your target audience. It’s therefore important to keep your target audience in mind right from the time when you start working on the whiteboard animation video. To know how to make a video that will get your viewers’ attention, let’s take a look at what they want in a video.
Everybody loves something that’s interesting. With the hundreds of videos that are uploaded to video sharing websites every minute, there is a lot of competition for the viewer’s attention. With this in mind, viewers will not hesitate to move away from your video the moment they feel like they are wasting their time.
Short and to the Point
As mentioned above, getting a viewer’s attention is a big milestone in itself. Beating around the bush will be taking all the hard work that you’ve done for granted. You need to make your videos brief, clear and straight to the point.
Is it worth Sharing?
Put yourself in the shoes of your viewers. Would you have shared the video with your friends had you stumbled upon it somewhere? If not, then you are not yet there. You should try to make a whiteboard video that people will be happy to share by engaging the viewers’ emotions. Be funny or tell an interesting story. Be human and you’ll be surprised by the success of the video.
These are just a few of the things that you can do to make your whiteboard video more attractive. There are many others, but it all boils down to being unique. Doing what everybody else is doing won’t get you anywhere.…